“PR spam is as contagious as chlamydia and has the same effect; it can cause sterility in the people infected. The only difference is that everyone in the PR world’s passed on a spam infection at some point, accidentally or not.
The best prophylactic is intelligence and research. Follow the guidelines on this site and you could help prevent the slow death of the PR industry from an overdose of laziness and stupidity.”
Read more of Mark’s views on this issue at PR Spam: The New Chlamydia?